Get exciting insights into the topics of Data Science and Customer Experience (CX).
Whitepaper & Reports
Creating a ‘customer centricity graph’ from unstructured customer feedback
This whitepaper describes how Insaas and LMU Munich have used publicly available feedback on car insurance in Germany to develop a proprietary pipeline for calculating and visualizing customer opinions.
Know your customer 2.0 – Building a value-added data model for the insurance world
This white paper describes how insurance companies can use customer insights to provide their customers with a tailored offering and thus capture new market share. The whitepaper is only available in German.
Masters of the crisis – How can brands hold their own or reinvent themselves?
Dirk Kartes and Korbinian Spann have a fireside chat about options for action for companies affected by the pandemic. The webinar is only available in German.
Data and brands – how do they fit together?
Dirk Kartes and Korbinian Spann have a fireside chat about current challenges in brand marketing and how data-driven analysis can be used to meet them. The webinar is only available in German.